PepsiCo, KFC join hands to launch special consumer initiative

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Business Desk :
Deepening the consumer connect, PepsiCo and KFC Bangladesh have joined hands to launch a special consumer initiative to elevate their snacking experience.
Customers can now bring an empty promo pack of either Lay’s Pastazz or Kurkure and exchange it for a free piece of KFC’s Hot & Crispy Chicken worth Tk 149 when they purchase a minimum order of a chicken item. The new exciting consumer offer is valid across all KFC outlets in the country and is applicable on all Tk 10-20 promo packs of Lay’s Pastazz and Tk 10 and Tk 25 promo packs of Kurkure.
The offer has especially enticed the Bangladeshi youth as photos of long queues outside various KFC outlets have gone viral online.
Delighted by the consumer response, Pranav Mehta – Country Manager, PepsiCo, said, “At PepsiCo, we aim to create more smiles with every bite by bringing unique snacking experiences that match the requirements of our constantly evolving customers.”

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