Marcel targets 50pc sales growth

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Economic Reporter :
High quality, affordable prices and best after-sales service are the three main factors for which Marcel is climbing up towards the top position in local market. Marcel has attained the trust of consumers as a local brand in Bangladeshi electronics and electrical products market which led to the rise of demand and sales of Marcel brand products across the country. The trusted brand is maintaining significant growth in product sales which was 42 percent in last year. This year, Marcel has set the target of 50 percent sales growth, said a press release.
According to sources at Marcel, the local brand witnessed remarkable growth in the first two months of the year (January and February) in the sales of refrigerators, LED TV, ACs and other home and electrical appliances. In comparison of 2016 to the first two months of 2017, the sales of refrigerators increased by more than 40 percent. In that period, the sales of AC and LED TV respectively witnessed 70 and 84 percent growths.
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