Business Desk :
Emirates Airlines has revealed the secret to keeping kids entertained on the plane. The carrier has launched the Child Boredom Quotient(CBQ), to help parents work out exactly when their kids will get bored and what to do about it.
A research in this regard was conducted on behalf of Emirates, in June 2017. Data was secured via an online survey and the sample consisted of 2,006 UK parents with children between the ages of 0 – 12 who have been on a plane.
According to the study young flyers will take just 49 minutes and 47 seconds to ask the dreaded, ”are we nearly there yet?” so with parents battling the boredom threshold .Emirates teamed up with Dr. Sandi Mann, a psychologist and boredom specialist at the University of Central Lancashire to find a solution.
Emirates Airlines has revealed the secret to keeping kids entertained on the plane. The carrier has launched the Child Boredom Quotient(CBQ), to help parents work out exactly when their kids will get bored and what to do about it.
A research in this regard was conducted on behalf of Emirates, in June 2017. Data was secured via an online survey and the sample consisted of 2,006 UK parents with children between the ages of 0 – 12 who have been on a plane.
According to the study young flyers will take just 49 minutes and 47 seconds to ask the dreaded, ”are we nearly there yet?” so with parents battling the boredom threshold .Emirates teamed up with Dr. Sandi Mann, a psychologist and boredom specialist at the University of Central Lancashire to find a solution.
