Walton cuts down TV prices

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Economic Reporter :
The growing sales and demands for Walton LED TVs are resulted in increase of production and ultimately reduction of products’ fixed overhead. Thus, the local brand again slashed the prices of its various models of LED television on Thursday.
According to Walton authorities, they set the prices of high quality 19-inch LED television at Tk 12,150 after cutting the previous price by 200. After the reduction of prices, Walton brand 24-inch, 28-inch and 32-inch LED television are now sold at Tk 15,600; Tk 21,500 and Tk 27,200 respectively.
According to Walton, sales of its LED television swelled up by 66 percent in 2015 than the previous year. At the end of last year 2015, Walton made huge investment to modernize its LED manufacturing lines with world’s latest technology and to ensure world-class quality of its produced televisions.
As a result, the sales of its LED TV have been tripled in the last two months (Nov and Dec) of 2015 compared with the corresponding period of the previous year. In addition, the single month growths of LED TV sales were recorded at about 40.21 and 35 percent in December and January last. The Walton authorities expected that the current growth trend will be remained in the coming months.
Mentionable, Walton is now selling out total of 71 models of CRT, LED and Android Smart televisions, of which 36 models are of LED TV and three models are of android smart televisions (43, 49 and 55-inch).
Md Abdul Bari, head of television marketing of Walton Group, said earlier the prices of imported LED televisions were beyond the people-purchasing limit.
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