Zee Entertainment wanting to cash in on the rising popularity of the web medium has launched a new digital entertainment platform ZEE5. The original and dubbed content offered in the app can interestingly be viewed in 12 languages. From the biopic of Sunny Leone to a musical show produced by Badshah, the platform also has a show featuring Swara Bhaskar, who recently made headlines for her open letter on Padmaavat. She will be part of a show called The Story. Journalists caught up with Swara on the sidelines of the launch yesterday and asked her what made her step into the digital world. “I think it is the future. We are actors and since we are not bothered by numbers, the web is yet another platform for us to perform and connect with the audience. I solely choose my projects in terms of content, my role and performance,” shared the actor, who had also played the lead in the popular web-series It’s Not That Simple.
