Business Desk :
International male grooming brand Studio X is started its journey in Bangladesh with a full range of products for men who are style conscious and more aware of their appearance. Studio X was inaugurated with grandeur on Tuesday at Pan Pacific Sonargaon, Dhaka.
Ashish Goupal, Managing Director of Marico Bangladesh Limited inaugurated the new brand where lead vocalist of the rock band Nemesis Zohad was present as a special guest.
Studio X is the first international male grooming product line of Marico Bangladesh. The Studio X range comprises shampoo, face wash, hair gel and deodorant for men. Apart from this, the brand also launched a website-Studio X Style.com for the style-conscious men of Bangladesh. The website has been designed with information on grooming and styling for men, said a press release.
Regarding the launch of its first male grooming product line Ashish Goupal, Managing Director of Marico Bangladesh at the inauguration ceremony said, “With a younger and more connected generation, today’s male consumer segment are more aware than ever of their appearance and have specific/differentiated grooming needs. We are delighted to introduce our international male grooming range in Bangladesh, to cater to today’s style-conscious men of Bangladesh”.
