BSS, Dhaka :
Lenovo, a PC maker and an emerging brand in Smart Phones and Tablets, has appointed cricketer Shakib Al Hasan its official brand ambassador for Bangladesh.
Shakib, the number one all-rounder in all three forms of the game, will team-up with Lenovo, the PC player, with this announcement, said a press release on Sunday.
Shakib, like Lenovo’s products is the perfect blend of style and performance. His endorsement of Lenovo products is in sync with the brand image and is therefore expected to create perfect synergy.
Bhaskar Choudhuri, Director (Marketing) of Lenovo, India said, “Shakib, one of the most sought after cricketers, is rising in stature not just in Bangladesh, but across the cricketing world.” “The association will help Lenovo to improve its brand salience to the young customers of the country. Bangladesh is a key market in South Asia and offers immense opportunity for Lenovo to offer some of its cutting edge computing devices,” he added.
Talking about the tie-up, Shakib Al Hasan said, “I am confident the youth of my country, if given opportunity, will prove that they are second to none. Technology will play a key role in empowering them and connecting them with the world. Lenovo promises to bring world-class products and thus makes technology accessible.”
Lenovo, a PC maker and an emerging brand in Smart Phones and Tablets, has appointed cricketer Shakib Al Hasan its official brand ambassador for Bangladesh.
Shakib, the number one all-rounder in all three forms of the game, will team-up with Lenovo, the PC player, with this announcement, said a press release on Sunday.
Shakib, like Lenovo’s products is the perfect blend of style and performance. His endorsement of Lenovo products is in sync with the brand image and is therefore expected to create perfect synergy.
Bhaskar Choudhuri, Director (Marketing) of Lenovo, India said, “Shakib, one of the most sought after cricketers, is rising in stature not just in Bangladesh, but across the cricketing world.” “The association will help Lenovo to improve its brand salience to the young customers of the country. Bangladesh is a key market in South Asia and offers immense opportunity for Lenovo to offer some of its cutting edge computing devices,” he added.
Talking about the tie-up, Shakib Al Hasan said, “I am confident the youth of my country, if given opportunity, will prove that they are second to none. Technology will play a key role in empowering them and connecting them with the world. Lenovo promises to bring world-class products and thus makes technology accessible.”
