Business Desk :
Smartphone manufacturer Samsung has been reported to have reclaimed the top position in the global market in the third quarter of 2020 (3Q20). Preliminary data documented by the International Data Corporation (IDC) and Canalys on October, 2020, show that the South Korean company holds the lion’s share in the market with 22.7% of the total stake in their possession, after shipping 80.4 million smartphones over the given period. This is an increase of 2.9% year over year, said a press release.
India and the USA are the top two markets for Samsung smartphones. The freshly launched Samsung M series and A series handsets played the game-changing trick for the manufacturer, ultimately resulting in a close to 40% growth year over year. Note20 and Note20 Ultra were also two major market sensations, which boosted Samsung’s popularity in a market that had rather been slow and demotivating due to the COVID-19 crisis over the previous few months.
“While some of the topline numbers may not seem pretty, we see a lot of improvement in the smartphone market both in terms of supply chains and consumer demand,” said Ryan Reith, Program Vice President with IDC’s Worldwide Mobile Device Trackers.