PM for research, branding for export, business growth

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BSS, Dhaka :
Prime Minister Sheikh Hasina on Saturday urged the country’s businessmen to put concentration on research for product diversification and own branding to boost export and business growth.
“You (businessmen) have to move ahead (inside and outside the country) through developing own brand,” she told the inaugural ceremony of the month-long Dhaka International Trade Fair (DITF)-2022 at Bangabandhu Bangladesh-China Friendship Exhibition Center (BBCFEC) at Purbachal, a new city on the outskirts of the capital.
Joining virtually at the inauguration ceremony of the 26th edition of the trade fair from her official residence Ganabhaban, she said research is needed for expansion of trade and commerce to understand and maintain the product demand and its quality. In this connection, she said, industry owners and exporters should put their focus on this issue to boost export. “I called upon you (businessmen) that you have to take the initiative to uphold the image of your own country side by side with keeping your market afloat and expand by maintaining quality of your products,” she added. Referring to the country’s upgradation as a developing nation, Sheikh Hasina said that there is still long way to go to fulfil the dream of Father of the Nation Bangabandhu Sheikh Mujibur Rahman and the government is working relentlessly to materialise it.
To this end, she said that foreign ministry and all the high commissions, embassies and missions abroad have already been directed to work and go ahead following the strategy that “our present diplomacy will be economic diplomacy”.
She continued that the government has already conducted feasibility studies on 23 countries for bilateral and regional trade agreements, free trade agreement and comprehensive economic agreement. “We are working and taking preparation to tackle any challenges as a developing nation,” she added. With Commerce Minister Tipu Munshi, in the chair, Export Promotion Bureau Vice-Chairman and CEO AHM Ahsan gave the welcome address.

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