The three-day sale of memorabilia belonging to world football icon Pele ended in London on Thursday with the artefacts sold for the princely total of o3.4million ($5million, 4.4million euros).
The final day of the sale-held in London but under the banner of Los Angeles based auction house Julien’s-was lit up by the sale of the 75-year-old Brazilian’s third and final World Cup winners medal from 1970 which fetched o346,000.
To put that price into context, the ones from 1958, when he was just a teenager, and 1962 had sold collectively on Wednesday for o340,000.
