The country’s leading e-retail brand daraz.com.bd on Wednesday signed Bangladesh Test cricket captain Mushfiqur Rahim as its brand ambassador. On this special occasion, daraz.com.bd also launched a special shop where anyone can buy all of Mushfiqur’s favorite products online (at https://www.daraz.com.bd/mushfiqur/), said a press release on Wednesday.
Mushfiqur is known for his reliable and consistent performance in the cricket world, and is ynonymous with the image of daraz.com.bd as an authentic online retailer. “With his huge success on the field and his brand image, we saw Mushfiqur as an ideal choice for endorsing daraz.com.bd”, said Sumeet
Singh, Founder & CEO, daraz.com.bd.
Addressing some concerns that consumers face with online shopping, he added, “daraz.com.bd as a brand guarantees genuine products, easy returns, cash on delivery and an exceptional customer experience”. “I am excited to partner with daraz.com.bd and be a part of the growth story of creating the biggest online retailer in the country. Daraz.com.bd has the widest product range and exceptional customer experience; that is why whenever I think of shopping, I first think of daraz.com.bd”, said Mushfiqur Rahim. On the prospect of launching his own brand, he added, “given the brand image Daraz has built so quickly in the market, daraz.com.bd is an ideal choice for me to launch my brand exclusively here in the near futureh, ” he added.
Exciting contests are being held on daraz.com.bd’s facebook page ‘/DarazBangladesh’, as well as Mushfiqur’s Facebook page, with attractive prizes including smart phones and gift vouchers. In addition, Mushfiqur will be involved in multiple activities with the Daraz team, through which he can share this exciting news.
