Economic Reporter :
The local electronics and electrical appliances manufacturer ‘Marcel’ slashed the prices of its various models of LED televisions substantially, ranging from Tk 800 to Tk 3,100, following the winter season and the celebration of new year. The reduced the prices have been put into effect from the first day of the current month, says a press release.
As per the new offer, the price of Marcel brand 19-inch LED TV is now sold at Tk 8,990, reduced Tk 910 from its previous price of Tk 9,900.
Dwelling on the reduction of LED TV prices, the Marcel engineers said, there are some factors like production increase in factory with the demand hike for Marcel brand LED TV, increase of productivity level following the addition of the state-of-the art technologies and machineries, production of various sorts of necessary raw materials, which led the television production cost to be gone down and thus the company has been able to cut down the prices of its LED televisions substantially.
Mosharraf Hossain Razib, head of marketing (North) of Marcel, said, the sales of Marcel brand LED televisions have been increased by about 315 percent in the current year compared to the previous year’s sales. Along with the increase of sales, the production also went up proportionately, he said adding, and the production cost went down at the factory. As a result, Marcel has been able to slash the prices of its produced LED TVs.
The local electronics and electrical appliances manufacturer ‘Marcel’ slashed the prices of its various models of LED televisions substantially, ranging from Tk 800 to Tk 3,100, following the winter season and the celebration of new year. The reduced the prices have been put into effect from the first day of the current month, says a press release.
As per the new offer, the price of Marcel brand 19-inch LED TV is now sold at Tk 8,990, reduced Tk 910 from its previous price of Tk 9,900.
Dwelling on the reduction of LED TV prices, the Marcel engineers said, there are some factors like production increase in factory with the demand hike for Marcel brand LED TV, increase of productivity level following the addition of the state-of-the art technologies and machineries, production of various sorts of necessary raw materials, which led the television production cost to be gone down and thus the company has been able to cut down the prices of its LED televisions substantially.
Mosharraf Hossain Razib, head of marketing (North) of Marcel, said, the sales of Marcel brand LED televisions have been increased by about 315 percent in the current year compared to the previous year’s sales. Along with the increase of sales, the production also went up proportionately, he said adding, and the production cost went down at the factory. As a result, Marcel has been able to slash the prices of its produced LED TVs.
