Business Desk :
Local brand Marcel has started its journey in the country’s mobile phone market. Marcel has launched ‘Made in Bangladesh’ tagged feature phones in the domestic market. The brand is set to bring smartphones very soon. Marcel has won the hearts of domestic customers with providing various electronics, electrical and home appliance products including refrigerator, TV and AC, said a press release.
Recently the company announced the commencement of its mobile phone marketing activities at a launching ceremony held at the company’s corporate office in the capital. Company’s Director S. M. Manjurul Alam greeted the customers and well-wishers of Marcel in a video message on the occasion.
The launching ceremony was also attended, among others, by Managing Director Golam Murshed, Deputy Managing Directors Nazrul Islam Sarkar, Eva Rizwana, Humayun Kabir, Shoaib Hossain Nobel, Liakat Ali, Plaza Trade CEO Md. Raihan, Marcel’s head of sales Dr. Sakhawat Hossain, Executive Directors Firoj Alam, Amin Khan, Azizul Hakim, Shahzada Selim and Adnan Afzal, Deputy Executive Director Asifur Rahman Khan, Marcel Mobile’s head of sales Wahiduzzman and Marcel Mobile Project Operation Manager Habibur Rahman Tuhin.
Marcel released three models of feature phones in the market. The phones were manufactured at Marcel’s own factory in Chandra, Gazipur. Models of the newly launched phones are Axino A01, A25 and B50. The phones with different prices and configurations have 16GB microSD card support, digital camera, FM radio with recording facility, full multimedia, internet browsing, Facebook, black list, white list, Bangla key pad, torch light notification and many other necessary features. The phones are available from all Marcel showrooms.
Habibur Rahman Tuhin said that Marcel is producing mobile phones according to the standards of the International Organization for Standardization (ISO). Marcel has its own research and development (R&D) wing in the production of the latest technology mobile phones according to the tastes, preferences and needs of the customers with testing labs and quality control departments. The quality of the cell phones are being strictly ensured. Marcel’s attractively designed and featured smartphones will be released soon in the market.
Managing Director Golam Morshed said Marcel is now the top popular electronics brand in Bangladesh. Marcel has already established its strong position in the market with the trust and love of customers. I expect, Marcel would take the country’s mobile phone market by storm in a short time. Marcel mobile will be at the top of the customers’ choice with the latest technology features and smartphones.
Marcel phones have a 30-day replacement guarantee and 1-year after-sales service. There are over 76 service points across the country along with separate service stations for mobile phones.
