Business Desk :
IPDC Finance Limited wins the “Superbrands-Bangladesh Award 2018” under the category of Non-Banking Financial Services Sector. The award ceremony was held at Radisson Blu Water Garden Hotel in the city on Saturday.
The company was honoured with this award because of its exceptional contribution as a NBFI brand and its ever-growing holistic approach towards becoming one of the popular NBFI brand in Bangladesh. Total 31 brands are being recognised as “Superbrands” this year from different industries in “Superbrands-Bangladesh Award 2018” ceremony, said a press release.
Kazi M Aminul Islam, Executive Chairman of Bangladesh Investment Development Authority (BIDA) was the chief guest and Hossian Khaled, Managing Director of Anwar Group Limited was the special guest at the award ceremony. Md.Kyser Hamid, DMD and Head of Retail Business of IPDC Finance limited received the award on behalf of the company where Savrina Arifin, Head of Distribution, Afifa Sultana, Senior Executive (Brand and Corporate Communication) and Joyanta Sen, Senior Executive of Brand and Corporate Communication of the company were also present during the award handover ceremony.
“Superbrands” is the definitive benchmark for brands that have set the agenda, outwitted the competition and built enviable reputations. Superbrands are identified annually through an extensive and robust research process that measures the equity of thousands of brands, in both direct-to-consumer and business-to-business markets. Only the most highly-regarded achieve the status of “Superbrand”.
