Cellular phone operator Grameenphone launched a special “theirkhushi” campaign to share the spirit of the holy Ramadan and happiness of Eid-ul-fitr with people across the country.
Under this campaign, Grameenphone will collect used Internet-enabled handsets from valued customers and other entities and donate them among underprivileged people of the country through BRAC, the largest developmental organisation in the world.
A Memorandum of Understanding (MoU) has been signed Tuesdayday between the organisations in this regard at GPHouse, said a GP press release.
Through this campaign, customers are encouraged to donate their old or unused internet enabled handsets to all Grameenphone Centers across the country.
Grameenphone will refurbish the devices and hand them over to development partner BRAC. Subsequently, the mobile phones will be gifted to young, aspiring entrepreneurs or community role models with one year free internet subscription.
The campaign will be initiated with 500 handsets donated by Grameenphone.
Nehal Ahmed, Head of Marketing of Grameenphone, said, “Through this initiative Grameenphone wanted to help those to go beyond who cannot afford to own an internet-enable handsets.”
Ahmed Najmul Hossain of BRAC said, “Our organisation was very excited to be a partner of this innovative campaign and trust that this initiative will make a significant impact to the lives of people who will benefit from these internet-enabled mobile phones.”
Grameenphone “#theirkhushi” campaign will be activated around the country and will continue till Eid-ul-fitr. Customers will be able to donate their old phones at any Grameenphone Center along with a photocopy of their NIDpassportdriving license. Apart from the GPC’s Grameephone’s representatives will visit different universities and corporate offices to collect handsets.
