Reuters :
Facebook Inc on Friday said it was suspending political data analytics firm Cambridge Analytica, which worked for President Donald Trump’s 2016 election campaign, after finding data privacy policies had been violated.
Facebook said in a statement that it suspended Cambridge Analytica and its parent group Strategic Communication Laboratories (SCL) after receiving reports that they did not delete information about Facebook users that had been inappropriately shared.
Cambridge Analytica was not immediately available for comment. Facebook did not mention the Trump campaign or any political campaigns in its statement, attributed to company Deputy General Counsel Paul Grewal.
“We will take legal action if necessary to hold them responsible and accountable for any unlawful behavior,” Facebook said, adding that it was continuing to investigate the claims.
Cambridge Analytica worked for the failed presidential campaign of US Senator Ted Cruz and then for the presidential campaign of Donald Trump. On its website, it says it “provided the Donald J. Trump for President campaign with the expertise and insights that helped win the White House”.
Brad Parscale, who ran Trump’s digital ad operation in 2016 and is his 2020 campaign manager, declined to comment on Friday.
Facebook Inc on Friday said it was suspending political data analytics firm Cambridge Analytica, which worked for President Donald Trump’s 2016 election campaign, after finding data privacy policies had been violated.
Facebook said in a statement that it suspended Cambridge Analytica and its parent group Strategic Communication Laboratories (SCL) after receiving reports that they did not delete information about Facebook users that had been inappropriately shared.
Cambridge Analytica was not immediately available for comment. Facebook did not mention the Trump campaign or any political campaigns in its statement, attributed to company Deputy General Counsel Paul Grewal.
“We will take legal action if necessary to hold them responsible and accountable for any unlawful behavior,” Facebook said, adding that it was continuing to investigate the claims.
Cambridge Analytica worked for the failed presidential campaign of US Senator Ted Cruz and then for the presidential campaign of Donald Trump. On its website, it says it “provided the Donald J. Trump for President campaign with the expertise and insights that helped win the White House”.
Brad Parscale, who ran Trump’s digital ad operation in 2016 and is his 2020 campaign manager, declined to comment on Friday.