Staff Reporter :
The country’s apparel exporters will focus more on value-added products as the demand is growing in the global markets.
Following this, the BGMEA President Faruque Hassan urged the apparel exporters to place their focus more on value added, high-end apparel items as their demand is high in the global market.
“The demand for man-made fibre (MMF) based garment items is on the rise in the global market. So it’s high time we prioritized our focus to non-cotton based textile and apparel to realign our product mix with global sourcing trends,” the BGMEA chief said.
He made the observations while visiting 4A Yarn Dyeing Limited at Savar in Dhaka on Thursday.
Abdullah Hil Rakib, Managing Director of 4A Yarn Dyeing Limited and also a Director of BGMEA, was present there and briefed the BGMEA President about the different features of the factory and products.
High-end apparel items like padded jacket, quilted jacket, seam sealed jacket, down jacket, bomber jacket, ski-wear, jogging suit, rain wear, gilet, leather jacket, workwear, technical apparels etc are produced and exported by 4A Yarn Dyeing Limited.
The factory is equipped with modern and sophisticated automatic machinery and has its own design studio for product innovation and development.
Faruque said globally the share of cotton textile and clothing consumption is 25 percent only, whereas 75 percent of Bangladesh’s RMG product is concentrated within cotton items.
He said, “The growing eco-consciousness and care for sustainability is driving consumers towards non-cotton, especially manmade fibres. So we have to keep ourselves aligned with the market demand.”
“It’s good to see that our garment factories are increasingly opting for high-end and value-added products. More and more factories should move in that direction to take the opportunity in the global market,” he further said.
