Aamir Khan’s Dangal inspires a promotional campaign worth 100cr

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Aamir Khan’s Dangal inspires a whooping 100cr worth media promotional ad campaign by a media house! It’s the first time ever that an ad is being inspired by a film that went on to break records and how! The latest ad of the actor underlines the thought on how girls are capable of anything and everything; it has become immensely popular and literally urges to think aloud! The ad has been designed by a leading ad agency.
After shooting the ad, it has also been advertised at a humongous scale and a whooping amount of 100cr has been spent over it.
The breakdown of the figure has been spent into the promos of the ad across a network channel, hoarding and outdoor ads across India especially the interiors of the country.
Moreover a part of the figure has also been used for ads on digital media and print ads.
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