IANS, New Delhi :
The year 2018 ended with just two companies together controlling around 50 per cent share of the India smartphone market – Chinese smartphone maker Xiaomi and South Korean giant Samsung, according to latest data released by International Data Corporation (IDC).
Xiaomi surpassed Samsung to become the market leader in 2018 with 28.9 per cent share in the Indian smartphone market which shipped 142.3 million units last year, according to IDC’s Asia/Pacific Quarterly Mobile Phone Tracker report.
Samsung came second with 22.4 per cent share.
In 2017, Xiaomi had 20.9 per cent market share, compared to 24.7 per cent share of Samsung.
In 2018, Vivo (14.2 per cent), OPPO (10.2 per cent) and Transsion (6.4 per cent) were the other three brands that found a place in the list of top five smartphone brands in the country.
Except Samsung, four of the five smartphone brands are based in China.
“Amongst the big highlights of 2018 were the online-focused brands that drove the share of the online channel to an all-time high of 38.4 per cent in 2018,” Upasana Joshi, Associate Research Manager, Client Devices, IDC India, said in a statement.
Responding to the report, Xiaomi India Managing Director Manu Kumar Jain on Tuesday credited the stunning show by the company to “100 per cent team work” and love from “Mi Fans”.
“Mi Fans! Thank you for your love and support,” Jain tweeted, adding that in the fourth quarter of 2018, the company emerged as 54 per cent bigger than the second brand.
The results show that Apple, which experienced lower than expected sales of iPhones in some emerging markets in recent times, especially in China, has not been able to make much of an impact in the Indian smartphone market as well.
The year 2018 ended with just two companies together controlling around 50 per cent share of the India smartphone market – Chinese smartphone maker Xiaomi and South Korean giant Samsung, according to latest data released by International Data Corporation (IDC).
Xiaomi surpassed Samsung to become the market leader in 2018 with 28.9 per cent share in the Indian smartphone market which shipped 142.3 million units last year, according to IDC’s Asia/Pacific Quarterly Mobile Phone Tracker report.
Samsung came second with 22.4 per cent share.
In 2017, Xiaomi had 20.9 per cent market share, compared to 24.7 per cent share of Samsung.
In 2018, Vivo (14.2 per cent), OPPO (10.2 per cent) and Transsion (6.4 per cent) were the other three brands that found a place in the list of top five smartphone brands in the country.
Except Samsung, four of the five smartphone brands are based in China.
“Amongst the big highlights of 2018 were the online-focused brands that drove the share of the online channel to an all-time high of 38.4 per cent in 2018,” Upasana Joshi, Associate Research Manager, Client Devices, IDC India, said in a statement.
Responding to the report, Xiaomi India Managing Director Manu Kumar Jain on Tuesday credited the stunning show by the company to “100 per cent team work” and love from “Mi Fans”.
“Mi Fans! Thank you for your love and support,” Jain tweeted, adding that in the fourth quarter of 2018, the company emerged as 54 per cent bigger than the second brand.
The results show that Apple, which experienced lower than expected sales of iPhones in some emerging markets in recent times, especially in China, has not been able to make much of an impact in the Indian smartphone market as well.
