Economic Reporter :
Robi has recently revamped its m-Agriculture related value added service “Robi Krishibarta” with a view to facilitating the farmers across the country. This VAS service now comes with more user-friendly features.
This service is specially catering to the farming community of Bangladesh. However, the service is also helpful to anyone who is directly or indirectly related to agriculture or agro-business industry.
The Robi Krishibarta aims to support the complete value chain of the agro economy of the country.
Robi Krishibarta serves the farmers with customized agro content. It will deliver customer centric customized content through a dynamic database. The service will be interactive and communicative to the end-users so that farmers of the country feel comfortable accessing this service. Information related to weather, production and cultivation techniques, diseases and insect information, plant nutrients and water usage, price, demands and current stock, educations and health and government & non-government facilities are currently available from “Robi Krishibarta”.
The revamped “Robi Krishibarta” has added prerecorded agricultural information in IVR for 24/7 service in its existing Agri call center. Besides, it is well equipped to serve the farming community with expert informative agent based call center (every day from 8 AM to 7 PM).
Users only need to dial a short code (27676) to subscribe to the service. Based on successful subscription, the user can start listening to IVR content & talk with agro specialists by dialing 27676. Registered Robi users will receive a generic weather update via a recorded call every day in the morning from 27676. IVR content is available in a manner that is easy to understand for the farmers. Moreover, the IVR contents will be refreshed every week. Both new and previous content will be available in the IVR part. Contents will be uploaded based on the season.
Robi has recently revamped its m-Agriculture related value added service “Robi Krishibarta” with a view to facilitating the farmers across the country. This VAS service now comes with more user-friendly features.
This service is specially catering to the farming community of Bangladesh. However, the service is also helpful to anyone who is directly or indirectly related to agriculture or agro-business industry.
The Robi Krishibarta aims to support the complete value chain of the agro economy of the country.
Robi Krishibarta serves the farmers with customized agro content. It will deliver customer centric customized content through a dynamic database. The service will be interactive and communicative to the end-users so that farmers of the country feel comfortable accessing this service. Information related to weather, production and cultivation techniques, diseases and insect information, plant nutrients and water usage, price, demands and current stock, educations and health and government & non-government facilities are currently available from “Robi Krishibarta”.
The revamped “Robi Krishibarta” has added prerecorded agricultural information in IVR for 24/7 service in its existing Agri call center. Besides, it is well equipped to serve the farming community with expert informative agent based call center (every day from 8 AM to 7 PM).
Users only need to dial a short code (27676) to subscribe to the service. Based on successful subscription, the user can start listening to IVR content & talk with agro specialists by dialing 27676. Registered Robi users will receive a generic weather update via a recorded call every day in the morning from 27676. IVR content is available in a manner that is easy to understand for the farmers. Moreover, the IVR contents will be refreshed every week. Both new and previous content will be available in the IVR part. Contents will be uploaded based on the season.
