Business Desk :
‘Farm Fresh’, the renowned dairy brand of Akij Food and Beverages Ltd (AFBL), has started a month-long campaign titled “Khamartheke glass e din e din eiashe” with the promise of producing and distributing high quality pasteurized liquid milk.
The month-long campaign started on November 4. Through this consumers will be able to know how the best quality of pasteurized milk is processed.
While collecting milk from farmers directly, ‘Farm Fresh’ ensures quality through microbiological and adulteration tests carried out in its own laboratory. After cooling the collected milk at its own sophisticated chilling center, it is transported to its factory at a controlled temperature in tankers. It is then received at the factoryafter going through another quality test. The milk is marketed in a three-tier pack that is processed by a Swedish machinein the most sophisticated manner.
